The integration of three networks into the government's work schedule began in 2010. On January 13, 2010, the executive meeting of the State Council decided to speed up the integration of the telecommunications network, radio and television networks, and the Internet, and defined the timetable for triple play. In the same year, the list of the first batch of triple play pilot areas was announced, including 12 cities. In 2011, the second batch of pilot areas was announced. In 2013, SARFT and the Ministry of Industry and Information Technology jointly implemented the promotion of triple play. In 2015, radio and television enterprises such as Radio and TV Networks and Hubei Cable have been allowed to launch services such as Internet access and Internet data transmission. Now, triple play is ready to be carried out throughout the country.
From this triple play promotion plan, we can imagine the scenario of the upcoming triple play implementation. TV, telephone, and Internet will gradually merge into one. A service provider can solve the problem with a single bill and it will also solve the problem. More favorable, more TV programs and more new telecom value-added services will emerge.
Increased competition in the information industry will further reduce tariffs
Now, telecom operators are all committed to completing the national task of speeding down fees, and the telephone and Internet access fees have continued to decrease. However, the cost of cable TVs has not been reduced. The prices in some regions are still rising. This situation may be The triple play process was broken, and telecom operators and radio and television networks will begin to cut prices.
More importantly, because of the triple play, various telecom services and TV services will be combined. Basic telecom operators, virtual operators, radio and television networks, and television stations will provide a package of services, which will further reduce prices. may.
As the experts said, triple play has broken the long-term vicious competition in the field of video transmission between telecom operators and broadcasters. Each major operator will grab a meal in a pot and watch TV, internet, and phone charges may be packaged. Lowered.
Using the radio and television network to call will soon become a reality
For years, Internet telephony has always been a restricted area. Even if there are many types of Internet telephony, it is in a grey area and there is no legal identity. This time, the triple play promotion program is almost equal to the restriction on Internet telephony from the policy aspect. Internet telephony services provided by telecom operators, radio and television networks and internet companies will enter the fast lane.
Internet telephony, also known as VoIP, refers to the communication services between computers and computers, computers and telephones, telephones and telephones based on broadband technology. Because there is no need to build a dedicated network, the cost of VoIP operations is low, and the call charges are much lower than traditional phones.
In theory, in the future, we can also use television networks to make or receive telephone calls while watching TV. We also use the Internet to talk on the Internet. Moreover, the convergence of these services will also generate more new applications.
Telecom operators’ own TV stations may also be online
According to the planning of the triple play integration promotion program, qualified telecommunications enterprises may perform broadcasting and television program production and production other than current political programs, signal transmission of audiovisual programs on the Internet, and audiovisual program services of political news during broadcast, under the supervision of related departments. In addition to radio and television stations, public Internet audiovisual program services, interactive Internet TV (IPTV) transmissions, and mobile TV distribution services are also available. In other words, telecom operators will be qualified to produce TV programs and broadcast services. Telecom operators such as China Mobile can have their own TV stations.
Of course, operators need to be able to prepare for TV programs and operate TV stations. They will not be launched immediately, and IPTV may be the first beneficiary. IPTV refers to the use of IP technology to provide video services over broadband networks. IPTV integrates the characteristics of television services and telecommunication services. Its advantages are "interactivity" and "on-demand viewing," which has completely changed the shortcomings of traditional television unidirectional broadcasting. Due to the obstruction of the radio and television department, IPTV has been tepid, and it has even become a lame duck. After the introduction of the plan, it is expected to be rejuvenated.
TV stations and operators are likely to form an alliance, and even do not rule out the possibility of merger
The industry has been circulating that China Telecom and China Unicom will merge, and China Mobile will merge with the broadcast and television network. Although there is no indication that this is true, with the further advancement of triple play, the future does not rule out Possible.
In fact, radio and television operators and telecom operators are facing the impact of the Internet OTT, and almost all of them are incapable of defeating them. Even if Radio & TV has policies and shields and amulets, it is clear that it is difficult to support itself for a long time. In the future, telecom operators and radio and television enterprises will take the initiative. Even if the cooperation is even merged, it is possible to really have the ability to compete after controlling the dual advantages of content and pipeline.
In addition, combined with the expression of the triple play promotion plan, perhaps the telecommunications law or will be incorporated into the legislative process, this information industry basic law, which is difficult to produce for more than ten years, is expected to enter a substantive legislative stage, and there is law to comply with the telecommunications industry. Maximum protection and support. At the same time, the telecom network will also enjoy the same urban planning rights as the radio and television network. When entering communities and homes, it will reduce the resistance of developers and properties, and it will help the people enjoy the high-quality, low-cost and high-quality telecommunication broadband services.
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