a rapidly growing market
Home theater is a slogan for years. However, due to the limited size of LCD TVs, it is difficult to feel the cinema. The projector has always been high on the price, while the shorter lamp life also constrains its development.
With the development of LED technology, the emergence of LED projectors and technological innovations have led LED projectors to enter ordinary homes, allowing more families to feel at home in theaters. LED projectors are long-lived, lightweight, small, and low-priced, allowing many homes to start using and starting to focus on the projectors, thus brewing an increasingly large market.
2. Breakthrough key points and key technologies - high brightness
Although the LED began to enter and occupy the market, it also has a weak point, that is, the brightness of the projector is low, usually in the range of 200-600 lumens, this brightness level can achieve good results in the evening, but in the daytime Some of them were unsatisfactory, and thus became one of the obstacles for LED to continue to develop in the market.
Cool LeTV S3's brightness is up to 1000ANSI lumens, the brightness, so that the projection can be seen during the day and the level of similar evening, became a projector can be seen during the day. The new technologies, new materials, and new devices used include OSRAM's new PIA highlight light source, white oil process, "double compound eye" light engine design, glass aspheric condenser lens, metal optical body, and ventilated lens design, etc. .
3. Audio and video high configuration
Cool LeTV S3 In addition to high brightness, there are HiFi (famous speaker brand) HiFi audio system, Bluetooth speaker functions, coaxial audio output.
The CPU uses a new 64-bit Cortex architecture and the Mali-T720's GPU, which ensures stable operation and many functions.
Of course, there are many audio and video resources that cooperate with genuine licensees to ensure the reliability of resources and massive resources.
4. Consumer support
Consumers have the right to vote for the actual experience of the product, and sales are often the most direct and powerful evidence of persuasion. In the crowd-funding time of Jingdong Mall starting from June 23 to July 13, the total amount of crowdfunding reached 11.8 million, setting a record.
In September, a seven-day pre-sale campaign was started again in Jingdong, with sales exceeding 6.2 million for seven days.
This projection, cool music as S3's sales have reached 10,000 units, in the sale of LED projection, is a hot market.
Consumer choice is the best explanation. Soon, cool LeTV will start at Tmall, and it is estimated that sales will increase a lot. The most popular projector of the year should be a very competitive player.